More tools for digital marketing and marketing metrics pop up all the time, but one company remains the go-to for Search Engine Optimization (SEO)...Google! Where attention to Google Analytics and Google AdWords can give any business a marketing boost.
Many different aspects of running a business have an impact on commercial success, but there is one piece of the puzzle that can make or break a company. That’s the company’s online reputation.
So, how do you know when your social media campaign is working?
To determine the success of your social media efforts, measurement and analytics are key.
User generated content offers marketers a way to keep content exciting and new every week.
Try these techniques to boost your social game, posting content created through the eyes of your users!
Do some research so that you know the difference between elements that load quickly and outdated functions that will crash a website or an app. Then put this insight to work for your mobile SEO by incorporating the right elements into the web design.
With the way search engines scan and track keywords, it can be tempting to use a high quantity of keywords to grow your Internet presence. It’s important to build out your website with quality information that your users will find relevant and helpful, in addition to supplying the quantity of keywords that captures attention in the first place.