Customer and Lead Generation

At BriteIdea Marketing, we work on finding unique ways to attract people to your business. We want to provide enough information to get them naturally interested in your company, so they eventually warm up to your brand and want to hear from you.

Whether you need leads, e-commerce sales, walk-in traffic or all of the above, we drive revenue as well as improve the quantity and quality of your conversions. We have the right team, experience, and tools to deliver results.

Our multi-facet approach leverages the right combination of creativity, paid advertising, search engine optimization, social media, content marketing, and other critical tactics. Research, data, and analytics back all of our strategies and tracked extensively throughout each campaign to ensure results.

Our Process

Discover

After your first consultation, we will use an array of research tools and data to identify your targeted audience. We create an intricate customer profile to discover natural touch points in the daily life of a potential customer.

Attract

Using an array of targeting methods, we will place your brand in front of your ideal customer based off their behavior online. Advertising methods include: 

  • Targeted Display Ads

  • Targeted Video Ads

  • Targeted Email Marketing

  • Social Media Marketing

Activate

Now that your brand has been introduced to your target audience, it's vital they can find your business online when they are ready to convert to being a customer. Strategies include:

  • Social Media Management

  • Search Engine Optimization

  • Search Engine Marketing / Pay-Per-Click

  • Website Retargeting

  • Loyalty & Retention Email Marketing

Analyze

Understand the 'why' of what is working and what isn't can be the most the critical part of managing your advertising.  We utilize every available analytic tool within your advertising campaigns to make sure you're getting the most for your money.  We listen to your feedback and the feedback of your customers to continually evolve your marketing so that it continues to provide the best results for your brand.